Mom bloggers, lobbyists and corn

At the Type A Mom Conference, we received a refillable water bottle with “High Fructose Corn Sugar” on it, showing the renaming of HFCS from syrup to sugar.

Now, bloggers in a blogging network went on a tour and some were offered gift cards for posts about HFCS.

This war of words has only just begun and it is a case study in process for public relations and public affairs.

Stay tuned.

Categories: Social media conferences | Leave a comment

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